Owing to slowdown in the realty sector, the developers in the state have squeezed their advertising spend, which was the mainstay of their aggressive marketing strategy."The developers in the state have cut their ad spends on different media and non-media platforms by 90 per cent due to the slowdown in the sector. No one is advertising big, instead they are using their websites to update the customers on their products", said Manoj Kumar Sahoo, ex-vice president of Confederation of Real Estate Developers' Associations of India(CREDAI)-Odisha...